Wolverine World Wide appoints new division head

Prior to his new appointment, Richie Woodworth led Wolverine's Saucony brand.

US-based Wolverine World Wide has appointed Richie Woodworth as president of the company's lifestyle group, where he will be responsible for the Hush Puppies, Keds, Sperry and Stride Rite brands. In his new role, Mr Woodworth will directly report to Wolverine chief executive, Blake Krueger.

Mr Woodworth has more than 30 years of experience in branded footwear and apparel, and has led the company’s Saucony brand since 2006. He has also held a number of executive roles, including president of the Greg Norman Collection at Reebok and president of Tommy Hilfiger Footwear.

Publishing Data

This article was originally published on page 6 of the February 2016 issue of SATRA Bulletin.

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