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Charity sneaker raffle raises $6.75 million

A raffle organised by Nike to win one of 86 pairs of self-lacing MAG shoes based on the 1989 'Back to the Future II' film raised $6.75 million for the Michael J Fox Foundation, that was set up to help combat Parkinson's disease. Tickets cost $10 each and were sold between October 4th and 11th. Including the 1,500 pairs of non self-lacing MAG shoes that were auctioned off on eBay in 2011, plus a matching donation, Nike has now raised more than $16 million for the charity.

"Thanks to Nike, we've raised a boatload of money for research and we've had a ton of fun doing it," said actor Michael J Fox, who was diagnosed with Parkinson's disease in 1991 and, as Marty McFly, donned Nike 'self-lacing' shoes in the popular movie.

Photograph above shows a pair of the 2011 Nike MAG shoes, which were sold to raise charity funds.

Publishing Data

This article was originally published on page 4 of the December 2016 issue of SATRA Bulletin.

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