Wolverine appoints VP of product management

Rick Appelsies brings more than two decades of industry experience to his new role.

Wolverine has appointed Rick Appelsies as vice president of product management for Wolverine footwear and apparel. In this role, Mr Appelsies will lead design and development for the Wolverine footwear and apparel lines as well as overseeing strategic product line management. He has more than two decades of industry experience leading product and sourcing teams for consumer brand owners, and has held senior positions with Gander Mountain, Red Wing, and most recently Rocky Brands.

“We are pleased to have Rick join our team,” said Todd Yates, president of Wolverine. “Rick’s diverse leadership experience in the work and outdoor industries in both footwear and apparel make him an excellent fit to lead our product team. His deep knowledge of these categories will help us drive strategic and consumer-led design innovations and position the brand for continued growth in the future.”

Mr Appelsies holds a BSc degree from Indiana University School of Business and has received executive leadership training from the University of Minnesota.

Publishing Data

This article was originally published on page 3 of the March 2018 issue of SATRA Bulletin.

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