Nike to open Atlanta technology centre

The investment is said to demonstrate a commitment to using technology to redefine the future of sports and consumer experiences.

US-based sportswear producer Nike has announced that it is to open a new technology centre in Atlanta, Georgia. This investment has been made in order to develop what the company calls its digital transformation and direct-to-consumer strategy.

Three ‘centres of excellence’ in the new facility will focus on such key issues as cybersecurity, logistics and the supply chain. Members of staff will also explore artificial intelligence and machine learning to assist in ‘reimagining consumer experiences’. The technology centre is scheduled to begin operations in early 2023, with employees working remotely until that time.

According to Nike, the centre will be led by senior technology leader in corporate information security, Dr Mona-Lisa Pinkney. During her time at Nike, Dr Pinkney has co-founded the Black Employees in Technology Network, driven the Women in CyberSecurity project (WiCys), launched the Oregon Affiliate and served on committees concerned with racial equity and overseeing the WiCys conference programme.

Publishing Data

This article was originally published on page 3 of the May 2022 issue of SATRA Bulletin.

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