Skechers agrees to be acquired by 3G Capital

Skechers currently reports almost USD 9 billion in annual sales.

Skechers, a ‘Fortune 500’ company which is said to be the third-largest footwear company in the world with almost USD 9 billion in annual sales, has announced that it is to be acquired by global investment firm 3G Capital.

“Skechers is entering its next chapter in partnership with the global investment firm 3G Capital,” commented the footwear producer’s chairman and chief executive Robert Greenberg. “Given their remarkable history of facilitating the success of some of the most iconic global consumer businesses, we believe this partnership will support our talented team as they execute their expertise to meet the needs of our consumers and customers while enabling the company’s long-term growth,” he continued.

The agreement was unanimously approved by the Skechers board of directors, which included a committee of independent directors. The company will continue to be led by Robert Greenberg in his current role, in addition to company president Michael Greenberg and the rest of the existing management team. It will remain headquartered in Manhattan Beach, California, where it was founded over 30 years ago.

3G Capital was established in 2004, and is led by co-founder and co-managing partner Alex Behring and another co-managing partner, Daniel Schwartz. Its corporate policy is to acquire key businesses with the goal of unlocking both durable growth and enduring value.

Publishing Data

This article was originally published on page 3 of the May 2025 issue of SATRA Bulletin.

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