Q1 cheer for Columbia Sportswear

Strong international demand helped to weaker US sales and pressure from government tariffs.

US-based outdoorwear producer Columbia Sportswear has announced first quarter figures which reportedly exceeded its own expectations. Although the company experienced weaker US sales and pressure related to government tariffs, these impacts were offset to a degree by strong international demand.

In Q1 of the 2026 financial year, Columbia Sportswear’s net sales remained relatively stable compared to the same period last year at USD 779.0 million (GBP 575.4 million). During this period, net sales in the US totalled USD 422.5 million (GBP 312.0 million) which is a 10 per cent decrease compared to the first quarter of 2025.

However, first-quarter sales in Latin America and the Asia-Pacific region increased by 5 per cent to a total of USD 160.2 million (GBP 118.3 million). Meanwhile, sales in Europe, the Middle East and Africa were boosted by 35 per cent to reach USD 145.3 million (GBP 107.3 million). The Canadian market reported an increase in sales of 7 per cent to USD 50.9 million (GBP 37.6 million).

“We’re pleased to have delivered net sales and profitability exceeding our guidance for the first quarter, driven by early Spring 2026 wholesale shipments and better-than-expected demand in Europe and the US,” said chairman and chief executive, Tim Boyle.

Publishing Data

This article was originally published on page 2 of the May 2026 issue of SATRA Bulletin.

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